“None of this is to say we can’t or shouldn’t care about ALS. Obviously, it’s a terrible disease and finding a cure would be an unquestionably good thing. But the idea that we as a nation care about the Ice Bucket Challenge even as much as we do about Ferguson — let alone far moreso — is incredibly disheartening.
We can care about both issues at once, and we should, but right now we’re caring way, way more about the thing that isn’t nearly as important. So by all means, donate money to ALS research — just don’t for a moment think that it absolves you of our collective responsibility to pay attention to and consider the ramifications of an infinitely more important story.”